





Cazcanes Tequila recently launched their No.7 Reposado in all of Gelson’s locations, and they approached me to launch a Cinco de Mayo giveaway. We partnered with Lucas Assis, a Tequila, Mezcal, Craft Spirits & Cocktails expert, for an Instagram giveaway. The lucky winner received a $100 Gelson’s gift card and Cazcanes merch. We gained 317+ followers in three days, bringing the follower count from 29K to 31.1K. Here are additional results:
- 61.1K Video Views
- 16,806 Video Replays
- 2,104 Likes
- 472 Comments
- 269 Shares
- 255 Saves
- 42,095 accounts reached